Week 01
AI Foundations for Business
+ Learning
- ·What AI can and can't do — the honest business map
- ·Prompting mastery — writing, research, analysis, planning
- ·AI for marketing — content, SEO, social media, email in minutes
- ·AI for operations — docs, spreadsheets, data analysis
- ·Build your first AI assistant — no code required
+ Immersion
Brand Identity & AI Content System
- ·AI audit of your business — map the top 3 highest-leverage opportunities
- ·Generate brand name options, taglines, and visual identity concepts
- ·Build a 30-day content calendar — posts, reels, carousels, stories
- ·Day 5 checkpoint — your AI content system is live and posting
D2C Brand Building
From nothing to an identity
- · 10 AI-generated brand name options with rationale
- · Positioning statement — who for, what for, why different
- · Logo concepts and a colour palette via AI tools
- · Social handles, Google Business, WhatsApp Business set up
Content at Scale
30 pieces a week, small team
- · 30-day calendar with topic, format, platform and caption
- · Five real pieces produced this week — Canva, CapCut
- · Repeatable brief → AI draft → human edit → schedule loop
- · Buffer or Later for automated multi-channel scheduling
